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"Over the many years of our association, Lisa Berkowitz has repeatedly
proven to be the uncontested champ in business book marketing and
publicity. Her success record is amazing, including such blockbusters
as Good to Great, Built to Last, Reengineering the Corporation, Crossing
the Chasm, Die Broke, and many other huge hits. As recently as this
year, her contribution to the success of Guy Kawasaki's ART OF THE
START for Portfolio was invaluable. I recommend her services without
reservation."
Adrian Zackheim, Publisher
Portfolio and Sentinel
"Lisa contributed to the success of my bestseller, Technotrends,
and has become a trusted adviser since she founded LB & A. She's
got her finger on the pulse of what's happening in business publishing
and she's got an enviable network of media contacts."
Daniel Burrus, President and CEO
Burrus Research Associates, Inc.
"Lisa Berkowitz under promises and over delivers. She is highly
respected in business publishing circles, and she's my go to gal on
marketing and public relations issues--and aside from achieving great
results, she is a real pro to work with. My clients Joel Kurtzman
and Gerry Swanson are her most recent fans-- I highly recommend her!"
Helen Rees, Founder
Helen Rees Literary Agency
"Lisa Berkowitz is one of the most effective business publicists
that BIGfrontier has ever worked with. She personally engineered appearances
by both Lester Thurow (Fortune Favors the Bold) and Joel Kurtzman
(MBA in a Box) at recent BIGfrontier events. She also arranged press
coverage, generated buzz and increased the event visibility, attendance
and exposure to a high-level business audience. And she did it all
with a smile on her face."
Steve Lundin, Chief Media Architect
BIGfrontier Communications Group
"If you need, I mean need, someone to help you with getting a
book off the ground then Lisa Berkowitz is who you need. Lisa has
incredible contacts, a great network of people and most importantly
a business sense of how a book should be promoted. I would recommend
her to anyone. You will be lucky if you can get her to work with you."
Jerry Acuff, President
Delta Point - The Sales Agency
"Lisa Berkowitz worked tirelessly and approached my book with
a lot of thought, creativity and care. It was a great experience, and
Lisa really helped my book succeed."
Joel Kurtzman, author of
MBA in a Box
"One of the qualities that impressed me most about Lisa Berkowitz
is her integrity. She is mindful about managing her client's expectations,
while delivering results. I highly recommend her."
Thomas D. Zweifel, Ph.D., CEO of Swiss Consulting Group and
author of
Communicate or Die and Culture Clash
"Lisa gets it. Her unique ability to both see
the big picture and unbelievable attention to detail has helped up
us consistently overachieve. She also has a keen sense for what's
coming next in the ever changing business landscape."
Charles Fischer, Co-Founder, Management Worldwide |
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